Google Ads Creative Studio, a tool for creating unique ads at scale, is out of…

Wix integrates with Google URL Inspection API
Wix integrates Google’s URL Inspection API directly into the new Wix site inspection tool, giving…

SEO and local market orientation for international expansion
In my last column, I talked about the business benefits of an international SEO strategy,…

Google confirms bug affecting ads and analytics reporting
Google has confirmed that there are errors affecting advertising and analytics product reporting. The issue…

The aftermath of the August 8 Google outage
Google experienced a major outage this week that affected Search and Maps. Publishers and SEOs…

The pros and cons of deepfake technology in digital marketing
Deepfake technology is changing the way people look at digital marketing. While marketers are still…

Google brings optimization scores to Performance Max campaigns
Google is rolling out six new features for Performance Max campaigns, including the long-awaited optimization…

7 Ways to Generate Content Ideas Using AI Writer
Creating relevant, engaging, original content for your audience on a regular basis is an essential…

Microsoft Bing adds coupon codes to shopping searches
Microsoft Bing is adding new annotations to shopping search results, including valid coupon codes for…

Google proposes breaking up ad tech business to prevent antitrust lawsuits
Google has proposed separating parts of its ad tech business to prevent an antitrust lawsuit…