Most small businesses are looking for ways to maximize their marketing dollars. Here are five…
Category: PPC

8 Types of Remarketing to Consider
Remarketing has become ubiquitous on the web, as users often complain of endless ads chasing…

9 Surefire Tips on How to Write Convertible Facebook Ad Copy
Some people still think that Facebook ads are not a good channel for generating conversions,…

4 Reasons Why Your Clicks Are Declining and What to Do About It
You’ve noticed a drop in search volume. Is there a reason to panic? Yes. You…

Programmatic Advertising for Small Businesses: What, Why, and How?
Organizations of all sizes and industries can learn about and explore the world of programmatic…

Why is my new campaign/ad group not getting traffic?
Managing paid search and paid social requires a significant strategic shift. One of the biggest…

Google Ads rolls out tools to upgrade to Performance Max
Google Ads has begun rolling out a tool that allows advertisers to self-upgrade eligible Smart…

Google Display & Video 360 Introduces New Custom Bidding Option
New custom bidding options in Google Display & Video 360 will allow advertisers to leverage…

Why your agency has limited growth and how to fix it
If you are looking for sustainable growth opportunities and meet the following criteria, you are…

8 Types of Remarketing to Consider
Remarketing has become ubiquitous on the web, as users often complain of endless ads chasing…